The announcement, which became official on April 1, 2024, came after much thought, discussion, and advancement.

“Your vast experience and proficiency in event coordination, creative arts, talent management, and general operations render you a priceless asset to our team in Africa, and we are sure that your leadership and insights will greatly augment the triumph of our organization,” read a letter announcing his appointment.

Additionally, they stated, “As an Associate, you will play a vital role in shaping BIDEC INC.’s strategic direction, providing industry oversight, and helping us accomplish our mission and objectives.”