djfly
iPhone on wheels
Additionally, Mr. Liu is hopeful that Foxconn’s newest big wager—electric vehicles—will be fueled by that experience.
He pointed to a panel that controlled the vehicle he had taken us for a ride in and remarked, “Look at this — this is a big iPhone, so we’re very familiar with this.”
The gleaming white SUV is one of many models produced by Foxconn and is designed for families and priced for a growing global middle class.
“The standard gas engine has engines that are primarily mechanical, therefore we believe this is a tremendous potential for us. However, with EVs, it’s just the motors and batteries, he explains.
He continued, “That is a language that a technology company like Foxconn is familiar with.”
In the coming years, Foxconn intends to take 5% of the global electric car market, which is an ambitious goal given that the company has only produced a small number of vehicles so far. But Mr. Liu is certain that the gamble will be profitable.
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